The full page ad above (San Jose Mercury News, 11/11/07) represents more than mere congratulations of an exceptional team of students in the 2007 International Solar Decathlon Competition. It represents the tipping point for Silicon Valley and its launch into the Solar Industry's next generation.2007 is the first year that the World is getting a glimpse of the capability and spirit that Silicon Valley is unleashing in the pursuit of economic solar energy. On this roster of congratulators there are both existing and emerging powerhouses of solar innovation, investors and government official who are fostering and facilitating solar entrepreneurship. Consider that behind the list are deep ranks of unlisted start-up companies still in stealth mode funded by enormous venture capital.
Perhaps most promising of all are the student members of the 2007 Solar Decathlon team themselves, many of whom list their post-graduate aspirations as solar themed entrepreneurship.
Solar panels have had little visible change in the past 30 years, but by the 2009 Solar Decathlon competition, new technologies under development today will render them unrecognizable. The entrepreneurship represented above will insure that the new technologies will be available at the neighborhood solar dealership. Consumers (and investors) will reap fantastic rewards in the years ahead.
Everything is going to change. The solar century starts now.
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