Wednesday, July 30, 2008

Daybreak

Don't blink.
This is it.

By then end of this year, solar is going to cross into the mainstream.

This has all happened before. Remember a time when desks were bereft of computers, and when magazines carried no computer ads? Now the sight of a personal computer is more ubiquitous than the Coca-Cola logo.

This is your last chance to view the world as it once was, pre-solar. Go and get the current Architectural Digest and note that it doesn't yet burst with solar ads. Take a walk around your neighborhood and see that there are no rooftop solar panels, just like there were once no dish antennas. Watch an evening of television and record for posterity that not a single solar ad rolls past. (Although in late night basic cable, it may already be too late.)

Sharp Solar is now launching a rich television campaign that will likely signal others to follow.





But that's not all. Between now and the end of the year, we'll see both Presidential candidates climbing over each other to claim leadership in this most promising and least controversial of all solutions to our biggest problem of energy. Crowds of people inside and outside of both of the upcoming conventions will be wearing "Solar Voter"(tm) tee shirts. By the end of the year, major new Thin Film (a-Si, CIGS) companies will be launching into production. The economic recovery will be led in the media by newly minted solar giants.
The secret of solar will be revealed for all time.


Someday you'll tell your grandkids about was like, before solar.

"Wait a minute. I don't get it. You say that when the Sun was shining the hottest, you actually turned the air conditioning down?"

Do laugh right along with them. It is rather silly.

4 comments:

docweasel said...

I don't think you can "remember" a time when desks were bereft of computers, that sort of denotes they had computers, then they lost them. Like, you are bereaved because you are bereft, but you can't really mourn what you don't have yet.

"remember a time when desks were unsullied by computers"

"remember a time when desks were uncorrupted by the ubiquitous computer"

"remember a time when desks were unmonitored and the only keyboard was a Royal manual that required you be able to bench press 75lbs. just to work the shift bar."

there you go.

John Giddings said...

lol, and thanks for reminding us about the old office exercise machines, er, typewriters.

I try to eschew obfuscation in my word choice, but soemtimes I can't resist.
Definition "b" below explains my intended (non-morbid) meaning. You are correct that definition "a" is more common and people might misconstrue.

Main Entry: be·reft
Pronunciation: \-ˈreft\
Function: adjective
Date: 1565
a: deprived or robbed of the possession or use of something —usually used with of (both players are instantly bereft of their poise — A. E. Wier)
b: lacking something needed, wanted, or expected —used with of (the book is…completely bereft of an index — Times Literary Supplement)

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